AI Insights · Timothy · January 2021
UK's Top City Building Games' Performance in Q4 2020
An analysis of the top five city building games in the UK for Q4 2020 reveals trends in downloads, revenue, and active users. Insights from Sensor Tower provide a snapshot of the city building genre's performance on the unified platform.
In the final quarter of 2020, city building games on the unified platform in the United Kingdom displayed varying trends in user engagement and financial performance. Data provided by Sensor Tower highlights the progress of these popular applications.
SimCity BuildIt, published by Electronic Arts, showed a steady increase in weekly revenue, peaking at around $66K in the week of December 21st. Downloads for the game also surged in December, reaching over 11K in the week leading up to Christmas. The title maintained a strong user base, with weekly active users peaking at 117K in the same festive week.
Another title from Electronic Arts, The Simpsons™: Tapped Out, experienced a significant spike in revenue in mid-November, hitting approximately $161K. Downloads remained consistent, with a notable increase to over 7K in the last week of December. The game's active users remained above 140K towards the end of the quarter.
For My Town - City Life Story game by My Town Games LTD, revenue saw a jump to over $1K in the final two weeks of December, while downloads saw a high of over 8K in the same period. The weekly active users for the game showed an upward trend, ending the year at over 8K.
Idle Light City from AppQuantum Publishing Ltd also enjoyed a revenue increase, with the final week of December reaching over $1K. Downloads for the game peaked in late November with over 6K, and the active user count saw its highest at over 13K towards the end of the quarter.
Lastly, Idle Egypt Tycoon: Empire Game by Neon Play, which was released in September 2020, had its revenue hover around the hundreds, with a slight increase in the final week of December. The game's downloads peaked in late September at over 9K but gradually declined throughout the quarter. Active users followed a similar downward trend, ending the year just above 1K.
For more detailed insights and data on the performance of city building games and other categories, Sensor Tower offers comprehensive analytics and market intelligence reports.
